Whatever the goal you wish to pursue online (informing users, gathering qualified contacts, selling products or services, offering post-sales services, etc.), having qualified traffic on your website is the first fundamental step to achieve it.
When your website is not visible among the first results of search engines or its contents are not indexed, you may lose chances to attract those users who are exactly looking for what your site offers.
Search Engine Optimization (SEO) involves the optimization of a website in order to increase the organic (i.e. free of charge) traffic coming from search engines.
H-FARM helps you to continuously achieve and improve strategic ranking in search results for those keywords that are relevant for your business, so that your contents are made easily available to users. In particular, our method aims at maximizing the relevance, quality and popularity of your contents: these are indeed criteria that search engines use to select which results to show and how to order them. Optimizing for search engines means optimizing for your users.
What we do
H-FARM optimizes the structure and the contents of websites, e-commerce and editorial websites (even multilingual, through suitable Search Engine Optimization activities) in order to increase the number of visitors from organic traffic and the ranking for the reference keywords.
Why trust us
H-FARM opts for a rigorously scientific approach deeply based on empiricism. Each SEO recommendation we supply to our customers is provided with detailed documentation to drive the customer to the understanding of the activities and their immediate implementation.
We follow every phase in the process, from the setting and customization of the tracking tools, to the creation of periodical reports with analysis and data interpretation, up to specific training session to introduce our customers to the use of Google Analytics.
In other words, we follow you step by step to lead you to the full comprehension of the strengths and weaknesses of your own online business, offering you “taylor made” solutions, such as:
- Custom variables to measure specific events linked to your own business
- Content groups for a better overview of the data
- Advanced clustering for a better segmentation of your web traffic, achieving much more useful information
- Customized funnel and traffic flows, to get prompt insights
- Custom attribution models